XXIO PRIME 12 DRIVER
Luxury is Light. Introducing the all-new XXIO Prime, remarkably ultralightweight Woods and Irons precisely designed to improve distance and straight ball flight for the seasoned player who seeks luxury performance. Experience the Difference of XXIO, the world leader in lightweight, high-balance point golf clubs made exclusively for moderate swing speed golfers.
Rebound Frame is an alternating pattern of stiff and flexible zones within every XXIO Prime club that focuses more of your impact energy into the golf ball. It increases ball speed and distance on every strike. On the Woods, four alternating layers of stiff and flexible zones plus a new Super-TIX® 51AF Titanium Flat Cup Face expand the High COR area of each club face, maximizing power, ball speed, and distance. On the Irons, a soft/rigid structure combines a flex zone in the lower body with a rigid zone in the rear of the body for enhanced energy transfer in the lower half of the face.
SUPER-TIX® 51AF TITANIUM FACE
Each Driver and Iron face is made of Super-TIX® 51AF Titanium, an incredibly strong yet lightweight alloy for thinner faces that increase face flex and ball speed on all your shots.
LIGHTWEIGHT CLUBHEAD WITH HIGH MOI
New XXIO Prime Drivers, Fairway Woods, and Hybrids boast both a lighter clubhead and increased MOI—a remarkable achievement. A lighter club adds ease and comfort to your swing, while a higher MOI adds extreme forgiveness. The High-MOI clubhead also enlarges the High COR area to produce straighter, more powerful distance, even on off-center shots.
ActivWing makes you more consistent by stabilizing XXIO Prime Woods for better alignment at impact. By manipulating airflow with its airfoil shape—similar to those utilized by aircraft—ActivWing reduces clubhead bounce in the first half of your downswing. Just before impact, the airfoil generates lift, raising your clubhead and tightening your swing pattern for more sweet spot strikes.
Our proprietary Weight Plus Technology places extra weight at the butt end of the shaft to stabilize the club path for faster, more consistent swings. Concentrating more weight toward the grip reduces the amount of force required to lift the clubhead and guide it to an ideal top-of-swing position. The weight then helps create a more powerful downswing and a squarer face at impact.
New, premium quality SP-1200 graphite shafts on all Drivers, Fairway Woods, Hybrids, and Irons are constructed with high performance carbon fiber and advanced resin matrix. This formula results in extremely thin and lightweight graphite shafts with a cutting-edge combination of strength and flexibility.
DRAW BIAS BULGE DESIGN
This face curvature on XXIO Prime Woods is open near the toe and slightly closed at the heel, utilizing the gear effect to produce a desirable right-to-left shot shape. Whether you strike the ball high, low, off the toe or heel, the face imparts spin for straighter shots that carry farther.